Social networking sites are really about...putting oneself out there for everyone to see. Sites like myspace enable each individual to have just that - his or her own space to manipulate, decorate, and use as a tool to connect with others. Each participant has a creative outlet and a way to communicate with friends and strangers. The possibilities (and the fun!) are endless. It's easy to see how people become "addicted" to social networking sites, and I think it's especially important to help kids learn to have fun doing other things (like exercise!) in addition to playing on the computer.
I also see the business value of social networking sites - they could be handy in professional communication, as well as business marketing, etc.
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